Date Guide Concept
M.B.T.A.
Featuring original illustrations, this promotional app and booklet concept for the Massachusetts Bay Transportation Authority serves as a guide to affordable dates around Boston. Join the MBTA's mascot, Charlie, and his partner, Charlene—who was created for this concept— as you explore the best date spots in the city via Boston’s subway system.
Skills: App design, print design, illustration, character design
Tools: Figma, Adobe Illustrator
App
Visiting Boston with your sweetheart? Or perhaps you’re a local looking for an affordable and convenient way to go out for a night on the town without worrying about parking or gas prices. The 12 Best Dates on the MBTA™ app offers a simple way to decide on where to go for date night by providing the top twelve recommended date locations in the city. It also gives in-depth information and suggestions for each location, as well as everything you need to navigate Boston’s public transportation system including easy-to-follow directions, station information, and live train and bus times.
Booklet
For those who aren’t as tech-savvy or perhaps just prefer the keepsake quality of physical print material, you can learn about Boston’s best dates through this guide booklet. The booklet offers thorough reviews of each date location, as well as straightforward directions on how to get there via the city’s public transportation. It also comes with a CharlieCard, the contactless smart card used for fare payment for transportation in the Boston area, to get started on your journey.
